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SIGNED: The Magazine of The Hong Kong Design Institute

SIGNED: The Magazine of The Hong Kong Design Institute

Article Title

Stories that sell

Authors

Keywords

I.T, POSH, Brand, Hong Kong

Document Type

Article

Abstract

At the third Successful Branding Journey seminar held at HKDI on June 6th, I.T and POSH, two of Hong Kong's strongest design-based brand builders explained the secret of their success to Summer Cao.

First Page

34

Last Page

37

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Marketing Commons

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